SanDisk Ventures officially introduced itself on Sunday and called for opportunities to invest in Israeli companies at an investment event in the old city of Jaffa and Tel Aviv coast.

In the event, that was held as a conference, leading multinational corporates, as well as venture capitals and startups from the Israeli ecosystem, discussed the future of storage and the innovations taking place in the global enterprise cloud and mobile flash storage industry.

Among guests there were Drew Henry, SanDisk Senior Vice President and General Manager of the Mobile and Connected Solutions; Rene Hartner, SanDisk Senior Director, Corporate Strategy & Business Development,  David Flynn, PrimaryData CEO and ex founder and CEO of Fusion-IO; Riccardo Badalone, Diablo Technologies CEO; Bryan Bogensberger, Inktank CEO; Emil Alon, Pebbles Interfaces CEO and Oren Boiman of Magisto, CEO.

"We see Israel, as a leading hub of storage solution companies, technology and innovation," said Amir Fridman, SanDisk Director of Corporate Strategy & Business Development.

"SanDisk will be investing over $75 million dollars in select early- to mid-stage companies that demonstrate innovation across the spectrum of flash storage, from companies with solutions that enhance enterprise storage applications to companies that develop consumer products. By collaborating with SanDisk, these companies gain access to a broad product portfolio from a recognized leader in flash, world-class technical expertise, customer introductions and an expanded channel for their products and services".

In the last year, SanDisk announced five investments, 3 three in the US and 2 two in Israel, Pebbles Interfaces and Magisto.

Photo  Ifat Golan. from right: Drew Henry and Amir Fridman.